Choose Your Apex
Close more deals —without changing how you operate overnight.
Start with Core. Upgrade to Power-Up when you're ready for the full deal engine.
Your niche
Wholesalers
Investors
Agents
Contractors
See Plans & Pricing
Start simple. Upgrade when you're ready. No risk, no lock-in.
Apex Core · $97/mo
Website + Lead Engine
Start here. Everything you need to run deals properly — website, CRM, attribution, all connected from day one.
Most operators choose this
Apex Power-Up · $147/mo
Full Deal Engine
Where most operators end up — because this is where deals actually improve. Replaces multiple disconnected tools and gets smarter with every deal you close.
EstiMate™ Mobile · Add-on
On-Site Estimating
Photo-based AI repair estimator for the field. Includes desktop version. Add to any plan.
Everything below is included in your plan — explore only if you want the details.
2 MONTHS FREE
$97/mo
The essential engine for lead conversion, combining a high-performance website, powerful SEO tools, and a full-featured CRM.
Full Apex Website Builder
Global Design Studio (Brand Control)
Smart Blocks (Seller Optimized)
Conversion Templates (All Niches)
Mobile-First Architecture
Unlimited Pages & Edits (No Charge)
Deal House™ (Project Hub)
Auto ARV Calculation
Property Intel (Deep Data)
The Investor "Calculizer" Suite
Includes: Wholesale, Flip, BRRRR, Rental, & House Hack
Autonomous AI Page Builder
AdSync™ PPC-to-SEO Autopilot
SEO Engine (Location Pages)
Content Engine (Topic Clusters)
AI Co-Pilot (Audit & Fix Mode)
Intelligent SmartForms (Multi-step)
Dynamic Content (Relevance Engine)
Native A/B Testing
Smart Appointment Booker
Native Heatmaps
Form Funnel Analytics
Deal Hub Pipeline (Drag & Drop Kanban)
Dedicated Deal Room (Notes, Forms, Comps, Map & More)
Advanced Lead Profiles (Tags, Intent, Status, Full History)
Two-Way SMS (Inbound + Outbound Messaging)
Unified Conversation Inbox (SMS, Email & Notes)
Automated Follow-Up Sequences (Unlimited)
Instant Lead Response Engine (Auto-SMS/Email)
Smart Lead Triage (Intent Detection & Routing)
AI Lead Scoring (Zip-Market & Behavior Analysis)
Task Manager (Reminders & Follow-Up Tasks)
Lead Grouping (Unlimited Groups)
Unlimited CRM Users (No Per-Seat Fees)
User Roles & Permissions (Team Accountability)
Team Performance Scorecards (Pipeline, Actions, Output)
Integrated E-Sign Hand-Off (Send to Any Signing App)
True Attribution Engine
Impact Tracker (Change Log)
Real-Time ROI Tracking
Campaign Tracking (Online/Offline)
AdSync Integration
Fully Featured AI-CRM (No Extra Charge)
Missed Call Text-Back
Marketing Automations
Automatic Lead Triage
Start with The Core
2 MONTHS FREE
$147/mo
Your website + the ENTIRE REILink powerhouse. This makes your website your entire business system.
This is where deals actually improve — not just get managed.
Everything in Apex Base
Instant Offer Pipeline
Closed-Loop Marketing Engine™
Deal Safety Stress Test
A-Team Auto-Handoff
Repair → Offer → Buyer Match Flow
Strategy Battle Simulator
Repair-Impact Pricing Engine
Offer-to-Contract FastTrack
Multi-Strategy Deal Simulator
CMA Support & Repair Adjustment
Repair Impact Modeling
AI Vision Suite™ — Investor Edition
EasyQuote™ Bid Engine
Listing Prep Workflow
Open House Lead Magnet System
AI Vision Listing Enhancer
Listing Repair Estimate Generator
Open House Quick Estimates
AI Vision Suite™ — Agent Edition
EasyQuote™ Agent
Scope-to-Job Pipeline
AI Photo-to-Scope Builder
Collaboration-to-Quote Conveyor
AI Vision Suite™ — Contractor Edition
Auto Job Post Creation
Auto Contractor Matching
Free Contractor Leads
Contractor Quote Collaboration
EasyQuote™ Contractor
Get Power-Up
Need standalone tools?
Apex integrates seamlessly with the complete REILink ecosystem for teams who don't need a website.
Optional Add-On
EstiMate Mobile
The on-site property analyzer that turns walkthroughs into instant numbers.
Includes the Desktop version at no extra cost.
$79/mo
Add to Plan
Full Photo Capture System
Simple positioning for your business
Apex Core = Website & Lead Engine
Apex Power-Up = Website + Deal Engine
EstiMate = On-Site Tool
Frequently Asked Questions
Does Apex Power-Up include all REILink features?
Yes. Apex Power-Up includes the full REILink Business toolset (normally $99/mo) integrated directly into your website dashboard at no extra cost.
Can I use EstiMate without REILink?
Yes. EstiMate Mobile works independently. You can purchase it as a standalone tool or add it to any Apex plan.
Does EstiMate Mobile include the desktop version?
Yes, your subscription covers both the iOS/Android app for the field and the desktop dashboard for detailed analysis.
Is hosting included?
Yes. All Apex plans include premium hosting, SSL certificates, and daily backups. You just bring your domain name.
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